Program and Schedule
The Hotel Vintage Plaza - Portland, OR
Thursday, April 19th
4pm: Registration opens (Hotel lobby)
5pm: GWTTRA Board Meeting (Burgandy Room)
6:00pm: Opening Cocktail Reception (no host bar): Sponsored by Travel Portland
Friday, April 20th
7:30-8:30am: Registration (Hotel lobby)
7:30am-8:30am: Breakfast Sponsored by TNS Global Market Research (Tuscany Room)
8:15am: Welcome by: GWTTRA Board President Chris Cordova (Tuscanny Room)
8:30am: Welcome, How Technology has Transformed Travel Portland: Jeff Miller President and CEO Travel Portland
9:15am: Technology and The New DMO: Cees Bosselaar, VP PhoCusWright Research
10am-10:15am Break Sponsored by Dean Runyan Associates
10:15: Knowing your Visitors through Technology. Terry Berggren, VP Ruf Strategic Solutions
11am: Knowledge Management, the Key to Success: Mo Sherifdeen, Director, Integrated Marketing + Publishing, Travel Oregon
11:45am Break and Lunch: Sponsored by VisitMobile's Mobile Concierge
1:00pm: How Transforming Technologies will Herald a new Era in Travel: John Hope-Johnstone Chief Strategist for HPR Internet and Social Media Marketing, with permission from Amadeus
1:45pm The Importance of Social Media to the Travelling Consumer: Martin Stoll, CEO Sparkloft Media
2:30pm Technological Advances in Modes of Air Transportation/Airports and their Effects on Tourism: David Parker Brown, AirlineReporter.com
3:15pm Advancing Travel Research through Technology: from Data Collection to Dissemination: Dr. Norma Nickerson, Dr. Christine Oschell and Megan Tanner from the Inst. for Tourism & Recreation Research, U of Montana
4:00 pm-4:15pm Break: Sponsored by Media America
4:15 - 5pm. Audience Q&A with collective speakers
6pm: Group walk to local restaurants and bars within easy 5 minute walk (no host)
Saturday, April 21st
7:30 am- 8:20am: Breakfast:
8:20am-8:40am: How Technology Levels the Playing field for Small Tourism: (A case Study on Farm Stay). Scottie Jones
Academic Presentations:
8:40am 9am: Technology and Tourism, Josè G. Vargas-Hernàndez, Universidad de Guadalajara, México
9am- 9:20: Impact of Social Media in Creating and Sustaining Organically Created Communities in the Tourism Milieu, Mark Kanning, Middle Tennessee State University, USA
9:20am-9:40: Break
9:40am -10:00: Proposition of Microformats for Semantically Enriching Gastronomy Websites, Wilhelm Loibl, Vienna University of Economics and Business, Austria
10:00am: 10:20: Geotourism Business Philosophy: Are we there yet? Jake Jorgenson and Norma Nickerson. University of Montana, Institute for Tourism and Recreation Research, USA
10:20-10:40 Understanding the Drivers of Freight Logistics of Hospitality Businesses in Rural Tourist Destinations, Eric Kanyoke. Sustainable Community Development Research Institute, New Zealand
10:40-11am Break
11-11:20: Social Media on Travel and Tourism, Selin Penez, University of New Haven, USA
11:20-11:40: Wine Tourism Marketing: A New Menu of Bloggers; Their Credentials and Recommendations, Byron Marlowe Southern Oregon University
11:40-Noon: Mobile Ambient Intelligent Applications for Hospitality Consumers, Claudia Jurowski PhD, School of Hotel and Restaurant Management, Northern Arizona University
Noon-1:20pm Awards Luncheon: Sponsored by Ruf Strategic Solutions: Best Paper Award sponsored by The Journal of Hospitality Marketing & Management presented by Dr. Dogan Gursoy, Past Presidents Award sponsored by TTRA. Top Symposium volunteer award sponsored by HPR Social Media.
1:20pm-1:40: Using Technology to Support Sustainable Community Based Tourism, Claudia G Green Pace University, USA Sharr Prohaska, New York University, USA
1:40-2pm: A Study of the Impact of Tourism Imperialism on the Sustainable Development of Developing Countries, Gaunette Sinclair-Maragh, Washington State University, USA
2pm-2:20: Sustainable Water Use Management in Tourism Resorts via Technology, Azilah Kasim, University of British Columbia, Canada, Anthony Wong Frangipani Langkawi Resort and Spa, Langkawi, Malaysia, Gursoy Dogan, Washington State University, Fevzi Okumus, University of Central Florida, USA
2:20pm-2:40: Closing Remarks and Thanks to all presenters